Many local alcohol instant retail enterprises used to focus on one word: fast. But relying only on ad-hoc orders makes you vulnerable to platform traffic and price competition. This article argues that banquet baijiu is a scenario worth attention for local enterprises, outlines four core pillars of banquet baijiu business—locking in demand early, providing scenario solutions, coordinating fulfillment, and completing settlement reviews—and explains that digitalization doesn't replace offline relationships but unifies processes scattered across WeChat and spreadsheets, helping enterprises grow from a delivery platform into a true local alcohol service provider.
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